Ad design (gender roles)

This week we worked in pairs on making advertisings for products directed for males or females (one for each). Each ad had to reflect gender preference/perspective of the genders using stylistic devises as metaphores, similies, exaggeration, etc.

My women ad consisted on a computer made just for girls, with a design and aplications specially made for their gender, as a way to say they deserve techology (as it's always shown men with electronic devises). And my men ad was the typical deodorant that made you a real man and charmed pretty girls.

This was actually fun and a very creative activity that I enjoyed (as I'm good at arts) and I realized how advertisements are directed to specific groups, not just gender though social classes, ages, etc.